2026-09-28
Muse's rise rattles travel stocks
CNN reported that shares of Airbnb, Expedia and Tripadvisor fell about 5% in the week Meta announced new Muse features, and that the Muse app reached the top of Apple's free chart ten days after its Sep 8 debut.
Why it matters
Agents that book and buy on a user's behalf threaten to turn today's travel platforms into back-ends.
Source. CNN